Wednesday, 10 December 2014

Evaluation Question 2

Evaluation question 2


1: The general theme that I was aiming for in this overall product was an overall punk/rock theme to be implemented that allowed the use of darkning area’s to have an effect within the music video and give clear guidance through the use of location and mise en scene to create the genre we wanted to create for the piece of the coursework.
The incorpatation that improved the style of the work was through Nirvana, PVRIS  and Saints of Arcania. The reasoning behind this as parts of our conventions and similar features are presented through our product that both have recent and old similarities to them, The artists that I am relating to old would be Nirvana in comparison to PVRIS, the reasoning behind this has allowed  me to incorporate both new and old transitions throughout the whole products that we have created for this piece of work.

2. the marketing packages that I researched into were the typical mainstream bands that sometimes tend to be  connected to the big 3 (Sony Music, Vevo and Warner Brothers) and sometimes looked into bands that wernt signed up such as; Saints of Arcania.
The things that make there package consistence throughout the digipak design is the how the style of the text is constant and the images that are being used are repented within the style of the music video that allows the theme to be presented, an example of this is (insert reference here)
The use of the camera angles and images clearly show they are a (insert genre of reference here) Finally this is finally applied within the website (insert website here with links going off and similarities).

3. How have you incorporated these findngs into your own your? Create a sub heading for and make the links of your products together

The way that we have incorporated our finding through the style of the research, is by looking at multiple products alone such as; music video’s, digipak designs and website designs.

Website Design:
Use of social media being constant throughout the web page,
Engage with the viewers for example; Galleries of the band and Tour dates.
Involve band members throughout
Involve the music video to be played throughout the website

 Video:
Used different style of costume props for the style of genre we were aiming for.

Kept the style of camera shooting to the same style as it should be 
Added different key elements that arnt really presented 

Digipak:
Made it relating to the promotion of the video and website

The key elements of an digipak is presentable for example: Main image, Band images, Copywrite, Logo's and Filters what make the digipak we have created today.




           

4. Why do artists use social media?
The reasoning behind the use of social media throughout all bands is the common growth of the internet through the duration of 30 years from the transaction between web 1.0 to web 2.0 what allows everyone to be more activite and be able to express anything they want, this allowed a lot of artists to be able to promote thereselfs through the use of music videos, blogposts, upcoming gigs, rough previews and allowing the use of feedback to be more at ease allowing the use of it to be effective and the cost of improvements to vary to the audience they are siming for.

The way that we have added social media within our products through the website is having an wide range of social media connectivites such as; Facebook, Twitter, Instagram and Tumblr. The reasoning behind this as it allows different style of elements to be added together from different communities as all of these social links have different meanings to them for example tumblr allows you to be more yourself and express your posts through the use of gif’s and stuff that interests you to be shown to users on a world wide basis. This allows the connectivity of the website and the artists to be shown on a wider scale      

The connectivity of the websites do link the products together as they all promote in there similar basis and try to keep the connectivity together     


5. Synergy is the interaction or cooperation of two or more organizations, substances, or other agents to produce a combined effect greater than the sum of their separate effects. The reasoning behind synergy being an important factor to marketing campaigns as it allows the combination of two products that give the general effect overall and allow the use of combination to be inrelation, it allows the combination of products to be conjoined through the use of different effects.

The way that synergy is being used within our products is through the use of the dark sinister theme being conjoined together with the side of pop as it gives an clear constrast of idea's of how you precieve the products, we've been able to add the effect of different products (social media) within the website that allows the synergy of connectivity to be more indepth                                                                                                                        

Monday, 1 December 2014

Digipak and Website Amendments: Facebook Thought

Through the use of Facebook, I was able to achieve information of Renz and inform the progression of the Digipak and website and see what he liked and what he thinks might be suitable for change wihtin the product to make it look professional incomparison to professional pieces of work, some of the idea's were short and simple however some were complex that added an different style of effect to the products alone.






Reflection:
Overall for this. It has allowed us to ammend the product to an extend where approval has been vital for the progresion of our work to meet the needs of the client etc.